Facebook travel marketing

Facebook travel marketing.

Posted by , Sr. Product Manager at Marin Software.

online travelOver the past year, signs of global economic recovery have brought optimism to marketers across key consumer-based industries. In particular, the travel industry has seen signs of growth from a number of trends including reduced unemployment rates, increased disposable income, and improved consumer optimism.

News | MMGY Global | Integrated Travel Marketing | Facebook\’s Continued Moves in Travel

MMGY Global | Integrated Travel Marketing | Facebook\’s Continued Moves in Travel.

A very interesting review of Facebook in the travel sector in PDF form presented by MMGY Global.

The travel marketing funnel is broken, says Brian Solis | Tnooz

The travel marketing funnel is broken, says Brian Solis | Tnooz.

“For instance, connected consumers are less influenced by the big broadcast and print campaigns traditionally used to capture people at the top of the funnel, and are more influenced by social media recommendations, such as maybe a fun YouTube video someone shares with them.”
Read more at http://www.tnooz.com/2013/07/16/news/the-travel-marketing-funnel-is-broke/#etfvMPjuLk0fS5mr.99

Word of Mouth and Travel Marketing | Social Media Today

Word of Mouth and Travel Marketing | Social Media Today.

Why the Destination Marketing Organisation is broken.

Link

The Travel Marketing StoreThe Travel Marketing Store, we are now starting a blog for CMOs InTravel..