That’s the context for a new feature that Kayak is introducing today: User rating scores to rival TripAdvisor’s Popularity Index for hotels.
And, as part of Kayak’s changes, which also includes a redesigned homepage, it is not-so-coincidentally dropping its use of TripAdvisor user reviews.
- TripAdvisor reveals early impact of hotel metasearch (tnooz.com)
- Expedia Faced Q2 Advertising Woes and its Hotwire Business Suffered, by Skift – Skift (cmosintravel.com)
- Kayak unveils hotel reviews and gives homepage a facelift (venturebeat.com)