Vizergy – Digital Travel Marketing, the hospitality industry’s leading provider of website design and digital marketing programs, releases its eBook on how hoteliers can plan and budget to achieve the highest return on investment for the upcoming year. Budgeting for digital marketing can be overwhelming due to the rapidly changing opportunities and numerous tools available. This ebook helps hoteliers stay on track by providing thoughtful recommendations from top media analysts along with a free budgeting Excel template.
More than half of all hotel rooms will be booked online by the end of 2015 (Google Research). Therefore, establishing a strategic digital marketing plan to capitalize on this trend is vital to the success of any hotel property. Vizergy’s complimentary eBook explains how hoteliers can align their digital marketing budgets with business goals and gives useful tips on deciding how much of your marketing budget to devote to digital. In addition to useful budget recommendations, the eBook includes a hotel digital marketing budget template created by our experts with more than 15 years of hospitality experience.
Click here to get a complimentary copy of “The Hotelier’s Guide to 2016 Digital Marketing Spend” today.