The Week in Stats: A Rougher Week for Airlines and Digital Marketing Tips | Travel Agent Central

April 25, 2014

This week in travel stats saw the release of some less encouraging signs for the air travel industry as data showed slower profit growth in the first quarter of 2014 and a decline in customer satisfaction.

Airline Profits Grow More Slowly in First Quarter of 2014

iata-april-2014-profit

According to a survey from the International Air Transport Association (IATA), slightly more than half of respondents indicated an improvement in profits in the first quarter of 2014 versus the same time a year ago. The proportion of respondents experiencing a fall in Q1 profits, however, rose rose to 30%, compared to 25% in the January survey, bringing the rate of improvement in Q1 down compared to Q4.

Visit http://www.iata.org

Airline Satisfaction Index

airline-satisfaction-index

The American Customer Satisfaction Index (ACSI) is now available for the first quarter of 2014. Here’s how the airlines are stacking up.

via The Week in Stats: A Rougher Week for Airlines and Digital Marketing Tips | Travel Agent Central.

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