Condor Travel keen to cash in on Middle East market | Travel Daily ME

Condor Travel having well-established itself as a leading tour operators for the South America market is now keen to explore the potential of the Middle East. With 36 years of experience of selling South America, Condor Travel has a strong regional and global presence in markets such as Europe, America and Asia Pacific.

Talking to Travel Daily Middle East about the global marketing plans, Sammy Niego, president and chief executive officer of Condor Travel said: “Asia Pacific is a big market for us as around 30% of our business comes from this region. India is growing but we want to expand our services and educating emerging markets on South America. We adopt a very proactive approach in all our markets as we understand that Latin America is a new market.”

Condor Travel in a bid to expand its offerings in the Middle East has tied up with Phoenix International FZC managed by Darshana Manglani. The objective of having a presence in the region was to expand sales into South America. “I have visited several countries in the Middle East to understand which Latin America product will work well. Having tied up with Phoenix International, we are optimistic about enhancing our presence in the region. We do have some business coming out of the region. However, it is a small percentage which has the potential to grow.”

MARKET FOCUS

Uae-flag

Uae-flag (Photo credit: Wikipedia)

With regional Middle East carriers connecting into South America, the connectivity exists. The next step is to provide a platform for awareness among the travel trade. “We are confident that we have a product line within Condor that oriented to the Middle East clientele. The products on offer range from the standard to infinity which is our luxury brand.”

Elaborating further Manglani said: “The response from the market has been excellent. Most aganets are aware of Condor Travel due to their regular presence at the ATM for the last few years. This partnership gives them an added edge with a local presence, easy information accessibility and competitive rates. The objective going ahead is to be working hand-in-hand with the travel trade, enhancing awareness, educating customer facing staff and above, facilitating the planning and access to all services and products in South America.”

via Condor Travel keen to cash in on Middle East market | Travel Daily ME.

Enhanced by Zemanta

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s