Vacation.com revealed details of its new brand that the consortia says is positioned around travel agents’ aspirations to “Belong. Inspire. Grow.” The updated tagline more incisively reflects the industry-leading role outlined in the organization’s positioning statement, Vacation.com said: “Vacation.com is an innovative network of professionals that celebrates highly driven travel agencies by supporting them with the tools to help them grow and inspire.”
via Vacation.com Unveils New Brand and Positioning | Travel Agent Central.
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