Facebook continues to be a major opportunity for B2C travel companies and direct marketing organizations for national tourist offices.

Last week, we shared ideas from Facebook’s Europe travel lead, Aoife Desmond, who was speaking at the Enter 2013 Conference in Innsbruck. She focused on Facebook marketing strategies.

Today we cover some of Facebook marketing tactics.

We’ll cover case studies from 2012′s successful Facebook campaigns by Best Western, Tourism Australia, Kuoni, and other travel marketers. We’ll start with big brands and move on to organizations with smaller budgets.

– See more at: http://www.tnooz.com/article/facebook-9-fresh-examples-of-how-travel-marketers-can-unlock-success/#sthash.gxxuU7X6.dpuf

via Facebook: 9 fresh examples of how travel marketers can unlock success – Tnooz.

Related articles

• Google Wallet comes to iPhone, and travel companies sign up for mobile payments – Tnooz (cmosintravel.com)
• Orbitz stamps virtual passports to promote European travel in latest marketing campaign | Tnooz (cmosintravel.com)
• What is the future of wearable technology in the travel industry? | Tnooz (cmosintravel.com)