Posted by Dan Morris, Sr. Product Manager at Marin Software.
Over the past year, signs of global economic recovery have brought optimism to marketers across key consumer-based industries. In particular, the travel industry has seen signs of growth from a number of trends including reduced unemployment rates, increased disposable income, and improved consumer optimism.
Enjoying the sunset on a private yacht or hopping on a heli-taxi service to some of the lesser-known pockets of the country, Indian travellers are seeking to explore the most exquisite travel ideas.
While luxury tourism caters to a niche market in India, tour operators expect this segment to grow by 25 per cent annually, heightened by the depreciating rupee making outbound travel costlier and an array of offers dished out by tour operators for domestic travellers