Dennis Schaal , Skift
The site, which likely is only visible to a segment of users, isn’t as pretty as Pinterest. But, Hopper offers image-led, or alternately, map-based search that you can tweak by selecting desired themes such as wine, hiking or snowboarding, or you can browse by destinations, resorts, volcanos and natural wonders, for example.
In some ways, from its outward appearance, at least, Hopper resembles the bevy of Pinterest-influenced trip-planning or social discovery sites (Wanderfly, Trippy, Gtrot etc., or fill in the blank) that arrived and departed over the last couple of years.
The Hopper homepage presents images of U.S. getaways, including Southern California, Cape Cod, and Chicago, with flights to some cities bookable on Travelocity, others on AirTran.com, and many flight links not working at all. After six years in the making, Hopper states on the site that flight-search is “coming soon!”
via First Look at the $22 Million, 6-Year-in-the-Making Travel Planning Website Hopper – Skift.
Mexico was selected to be the official host country for World Tourism Day (WTD) 2014 and Burkina Faso for WTD 2015. The respective themes will be
“Tourism and Community Development” for 2014, and “One billion tourists, one billion opportunities” for 2015
The announcement was made at the 20th UNWTO General Assembly (Victoria Falls, 29 August). Celebrated annually on 27 September, World Tourism Day is the biggest international event in tourism. Its purpose is to foster awareness among the global community of the importance of tourism and its social, cultural, political and economic value. The event seeks to address the global challenges outlined in the United Nations Millennium Development Goals (MDGs) and highlight the tourism sector´s contribution to achieving these goals.
WTD 2013 will be held at the Maldives, centered on the theme “Tourism and Water: Protecting our Common Future”, highlighting the tourism sector´s leadership role and contribution in facing the global water challenge.
via Mexico and Burkina Faso official hosts of World Tourism Day 2014 and 2015 | World Tourism Organization UNWTO.
Aug 26, 2013 7:00 am
Now that TripAdvisor has launched Kayak-like hotel metasearch, the two companies are competing head to head for the first time.
That’s the context for a new feature that Kayak is introducing today: User rating scores to rival TripAdvisor’s Popularity Index for hotels.
And, as part of Kayak’s changes, which also includes a redesigned homepage, it is not-so-coincidentally dropping its use of TripAdvisor user reviews.
via Kayak Drops TripAdvisor Hotel Reviews, Adds Its Own User Ratings – Skift.
Saudi Arabia has become the latest Middle Eastern country to place a major order for the iconic London black cab.
The kingdom’s Ujra Holding Company has ordered 200 black taxis and 200 in assorted colours, according to BBC News.
They are due to be delivered by the end of the year.
Dubai also has ordered 200 black taxis, according to the London Taxi Company, which manufactures the cars.
“We’ve got a very good business partner in the Middle East and he’s developed the London Taxi concept into Riyadh in particular,” London Taxi Company vice president Peter Johansen said.
“People prefer to use our taxis over the local taxis because they’re more comfortable and, in particular, in Saudi women are treated slightly differently from the west.
“Because our taxi provides a segregated compartment, separate from the driver, ladies in Saudi are allowed to use our taxis on their own, whereas they’re not allowed to use the local taxis.”
The company said it was also in talks with Azerbaijan.
Abu Dhabi and Bahrain also made large orders of the taxis in 2007 and 2008, respectively, as a tourism initiative, although as yet they have not put the cars on the road.
via AirGuideOnline.com — Saudi Arabia places a large order for the iconic London black cab.
International tourist arrivals grew by 5% during the first half of 2013 compared to the same period of 2012, reaching almost 500 million, according to data just released by UNWTO. Growth was above the projection made at the beginning of the year (+3% to +4%) and is also exceeding the trend of the UNWTO long-term outlook Tourism Towards 2030 (+3.8% a year).
Destinations around the world welcomed an estimated 494 million overnight visitors in the first six months of 2013, according to the Advance Edition of the UNWTO World Tourism Barometer released on the occasion of the UNWTO 20th General Assembly. This represents an increase of 5% or an additional 25 million international tourists compared to the same period of 2012. Growth was stronger in emerging economy destinations (+6%) than in advanced economies (+4%), a trend which has marked the sector for many years now.
Asia and the Pacific and Europe lead
Asia and the Pacific (+6%) saw robust growth boosted by the increase in arrivals to South-East Asia (+12%), a subregion which is maintaining the extraordinary momentum of recent years, and South Asia (+7%).
In Europe, international tourist arrivals were up 5% despite the lingering economic difficulties. Growth was led by Central and Eastern Europe (+10%) and Southern and Mediterranean Europe (+6%).
The Americas (+2%) reported a rather weaker first half of 2013 compared to the strong growth of previous years. Central America (+4%) performed above the region’s average, while arrival numbers were flat in the Caribbean and in South America.
In Africa (+4%), the growth of recent years was sustained during the first half of 2013 due to the continued recovery of North Africa (+4%) and the positive results of Sub-Saharan destinations (+4%).
The Middle East rebounded after two years of negative growth with an estimated increase in international arrivals of 13%. Yet, results should be taken with caution as growth is rather uneven across destinations and this assessment is based on still limited available data and reflects data up to June only.
via International tourism demand exceeds expectations in the first half of 2013 | World Tourism Organization UNWTO.
MIDDLE EAST LCCs ARE NOW ESTABLISHED, but there is still plenty of upside:
by Airline Leader
ALTHOUGH THE LCC MARKET IN THE MIDDLE EAST IS SMALL, it is certainly vibrant and contains several strains of the genre. From the original Air Arabia, still very faithful to its low-cost roots and able to be consistently profitable, through Jazeera and NAS Air to the now-largest, flydubai – the latter now becoming a closer partner with fellow Dubai airline, Emirates.
A new reported commissioned by Expedia into the consumer booking process for travel.
Target the consumer traveller at the right time
When it comes to leisure travel shopping, consumers spend a significant amount of time online researching options. Up to 45 days leading up to a booking, a consumer will conduct as many as 38 visits to travel sites. Knowing how and when to influence their decision-making process is crucial to generating mindshare and ultimately driving bookings. With this custom research, you will learn what the overall purchase path looks like from initial exploration through the booking stage, and how you can alter your marketing approach to reach consumer travellers at the right time so that you can get the best return on your marketing dollars.
Download the custom research and learn:
- How travel-seeking consumers view content online across multiple types of websites
- When is the best time to target consumers in the process
- Why you can’t rely on your site alone to generate bookings
- What is the best way to alter your marketing strategy to drive more conversions
via Path to Purchase.
The global tourism community gathers this week at Victoria Falls for the 20th Session of the UNWTO General Assembly. Visa facilitation, connectivity and accessibility will be key topics at this Assembly, aiming to advance tourism´s sustainable growth (Victoria Falls, Zambia/Zimbabwe, 24 – 29 August 2013).
Key issues such as visa facilitation, connectivity and accessibility will be in the agenda of the over 120 delegations from UNWTO Members States gathering this week at Victoria Falls. The 20th Session of the UNWTO General Assembly will also debate the Organization’s Programme of Work for 2014-2015 and elect the Secretary General for the next four years’ period.
UN Secretary-General Ban Ki-moon greeted the participants in a video message. “Tourism is an undisputed generator of national wealth, corporate income and local employment. Managed sustainably, it can benefit people and planet alike,” he said addressing the Assembly. “As we work to achieve the Millennium Development Goals and define a post-2015 development agenda, I call on all UNWTO Members and the global tourism community to examine how best to contribute to sustainable development.”
“This Assembly is a timely opportunity for all of us to continue along an encouraging path to drive tourism towards its fullest potential in fostering sustainable economic growth, jobs and development and what better backdrop to do so than here in Africa, a region where we believe tourism can be a true force for good”, said UNWTO Secretary-General, Taleb Rifai.
The General Assembly is the main statutory meeting of UNWTO and the most important gathering of senior tourism officials and high-level representatives from around the world. Held every two years, the Assembly is attended by delegations representing Full and Associate UNWTO Members, Affiliate Members, and representatives of other international organizations.
via UNWTO General Assembly opens in Victoria Falls | World Tourism Organization UNWTO.
An interesting article on the role of the Chief Marketing Officer.
Our response to this is as follows:
“An interesting viewpoint. I think the IKEA and Apple leadership approach speaks for itself. Marketing has moved on and is still a misunderstood and ill defined term. Our view is that the modern CMO needs to be able to lead and fuse science, art & technology to build lasting and profitable customer relationships. Kamprad and Jobs did this. The CMO needs to get the facts that data (in increasing forms) can provide to drive decisions. The art of marketing remains with the needs to build positive brand affinity. Any CMO that does not understand what technology can do for their business needs to get educated and the entire area of relationship building and engagement have been revolutionised by the opportunity presented by social marketing. We don’t believe the CMO role is dead. It is a role that has been transformed and those companies that get it and have CMOs that fuse science with art with technology and relationship building will probably be those most likely to succeed.”
via The Chief Marketing Officer is Dead | LinkedIn.